Branded materials serve as the visual handshake between your business and potential customers. From business cards to trade show displays, metallic ink adds a distinct, premium touch that reflects the value and quality of your brand.
Eye-Catching Shine That Attracts Attention
Metallic inks add reflective elements to print, making your marketing materials more visually compelling. Whether on a brochure, postcard, or packaging, the subtle shimmer grabs attention in both natural and artificial light.
Elevated Design That Reflects Brand Identity
Using metallic effects can reinforce your brand’s professionalism. A silver accent on a luxury brand’s mailer or a gold foil look on a university’s alumni invite can elevate the message and provide a high-end, cohesive look across campaigns.
The Power of HP Indigo 7K and Digital Metallic Ink
The HP Indigo 7K, available at The Printery, is a powerful digital press that brings metallic ink capabilities into full color. Learn how this press changes the game for branded consistency and versatility.
Digital Precision for Consistent Branding
For multi-location businesses, brand consistency is non-negotiable. The HP Indigo 7K offers unmatched color accuracy with its 7-color ink system, allowing precise metallic replication across all materials—no matter the quantity or location.
Metallic Ink with No Compromise on Turnaround
Traditionally, specialty finishes like metallics required foil stamping or separate layers. The HP Indigo 7K delivers metallic effects directly through digital printing, which reduces production time and increases flexibility—ideal for fast-paced marketing needs.
Use Cases for Metallic Ink in Print Marketing
From small runs to nationwide campaigns, metallic ink printing suits a wide range of business needs. Here’s how multi-location enterprises are applying this premium finish.
Business Cards and Direct Mail with a Premium Finish
Adding a metallic shine to logos or text on business cards helps create a memorable first impression. Similarly, direct mail campaigns that incorporate shimmer can increase open rates and perceived value.
Consistent, Branded Displays for Trade Shows and Events
Franchise operations and universities often rely on trade shows and community events. With metallic ink, banners, table toppers, and flyers are instantly more appealing—and they remain consistent across locations.
See more HP Indigo digital press capabilities here →
Why The Printery is the Right Partner for Metallic Ink Printing
Choosing the right print partner is essential when you’re handling multiple locations, tight turnarounds, and the need for consistent quality. The Printery offers a blend of innovation, craftsmanship, and personal service.
Expertise in Litho and Digital Solutions
With decades of experience in litho printing and access to state-of-the-art technology, The Printery ensures a perfect balance between traditional quality and digital agility.
Trusted by Universities, Cities, and Franchise Brands
We proudly support clients who demand excellence across every detail. Cities, academic institutions, and franchised operations all trust us to maintain brand integrity across a diverse set of print needs.
Let Metallic Ink Bring Your Brand to Life
If you’re ready to explore the full potential of metallic ink for your brand’s printed materials, we’re here to help. Whether you need a short run of business cards or consistent signage across 100+ locations, The Printery offers a tailored solution to meet your goals—with flair and functionality.
